Checksmark Creator NetworkNow accepting new Roblox content creators.

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Reach the CreatorsYour PlayersAlready Watch

Checksmark helps Roblox studios connect with relevant YouTube, TikTok, Shorts, and Reels creators through targeted outreach built around audience fit—not mass messaging.

  • YouTube
  • TikTok
  • Shorts
  • Reels

Most Creator OutreachNever Gets a Response.

Studios often send the same message to hundreds of creators and hope something sticks. Creators receive constant sponsorship requests, generic pitches, and campaigns that have little connection to their audience.

Effective creator outreach starts before the first message is sent. It requires understanding who a creator reaches, why the game fits their content, and what would make the opportunity worth their attention.

Generic Outreach

  • Mass creator lists
  • Copy-and-paste messages
  • Follower count as the main filter
  • No audience research
  • One-off transactions
  • Poor timing
  • Little campaign support

Checksmark Outreach

  • Audience-first creator selection
  • Personalized communication
  • Platform and genre alignment
  • Relationship-driven outreach
  • Campaign timing around meaningful moments
  • Clear coordination and support
  • Long-term creator relationships

The Biggest CreatorIs Not AlwaysThe Right Creator

A creator with a smaller but highly relevant Roblox audience can produce more meaningful results than a creator with millions of unrelated followers.

We evaluate creators based on how closely their audience, content style, platform, genre, and community align with the game. Reach matters, but relevance determines whether that attention has a realistic chance of becoming players.

Good Creator Marketing Is Not About Reaching Everyone. It Is About Reaching the People Most Likely to Care.

Creator OutreachBuilt AroundThe Game.

  1. 01

    Research

    We identify creators whose audiences overlap with the game's genre, visual style, player profile, platform, and surrounding communities.

  2. 02

    Qualification

    We evaluate content quality, engagement, audience relevance, upload consistency, campaign fit, platform strengths, and previous sponsored work.

  3. 03

    Outreach

    We develop targeted outreach, coordinate conversations, answer creator questions, communicate expectations, and manage participation.

  4. 04

    Campaign Support

    We help organize timing, assets, approvals, deadlines, creator communication, and reporting around launches, updates, and ongoing campaigns.

We Do More ThanSend Messages.

Creator outreach works best when research, communication, timing, and campaign execution are treated as one connected system.

Creator Research

  • Creator research and sourcing
  • Audience-fit analysis
  • Campaign tracking
  • Post-campaign evaluation

Outreach & Communication

  • Personalized outreach
  • Creator communication
  • Relationship management
  • Sponsored-content coordination

Campaign Execution

  • Campaign planning
  • Launch and update activations
  • Asset and briefing support
  • Deadline coordination

Built for How RobloxContent Is Consumed.

YouTube

Long-form content that gives creators room to demonstrate gameplay, explain systems, and introduce the game to highly engaged audiences.

TikTok

Fast-moving content designed to create awareness, spark interest, and put strong gameplay moments in front of relevant communities.

YouTube Shorts

Short-form discovery that extends creator reach and gives campaigns more opportunities to generate repeated exposure.

Instagram Reels

Additional short-form distribution for creators and audiences active across multiple platforms.

Roblox Creator OutreachRequires Platform Context.

Roblox has its own creator ecosystem, audience behavior, update cycles, genres, communities, and expectations. A strategy designed for a traditional game launch does not automatically translate to Roblox.

Checksmark focuses primarily on Roblox and brings direct experience working around major titles, creator communities, and growth campaigns inside the platform's ecosystem.

Roblox-Focused

Our strongest experience is within Roblox, where we understand the platform, its audiences, and its creator landscape.

Relationship-Driven

We prioritize a healthy and engaged creator network rather than treating creators as interchangeable placements.

Project-Specific

Outreach is shaped around the game's stage, genre, goals, timing, and available campaign resources.

Built for Continuity

We look beyond a single post and identify opportunities for recurring creator relationships and continued visibility.

Creator-Led GrowthIn Practice.

See how creator outreach, campaign execution, and continued growth support contributed to the wider marketing efforts behind one of Roblox's largest sports experiences.

Basketball: Zero Roblox sports game case study artwork

Basketball: Zero

A Roblox sports title supported through creator outreach, campaign coordination, and ongoing growth work as part of broader title-level marketing efforts.

1B+Visits40M+MAU1.4M+Discord Members
View Case Study
Blue Lock Rivals Roblox anime football game case study artwork

Blue Lock: Rivals

Anime-inspired football game that saw massive visibility and community growth following coordinated Roblox creator campaigns and launch marketing support.

4.7B+Players Reached90M+MAU1.7M+Discord Members

Metrics reflect title-level audience and platform scale for Roblox games that either Checksmark or a Checksmark affiliate supported. Results are not attributable solely to Checksmark and do not guarantee future outcomes.

Creator Outreach FAQ

Common questions from Roblox studios considering creator outreach and influencer marketing support.

Got a GameWorth Growing?

Tell us where the Roblox project is today and where you want it to go. We'll determine whether Checksmark is the right fit and map the best creator, community, paid, and launch marketing path.